Pulsari was born from observing a clear phenomenon: users are leaving Google for ChatGPT, Perplexity and AI Overviews. Without a tool to measure this shift, it's impossible to stop it. Here's how we got here.
Claire and Mehdi build an MVP that queries Claude on 10 prompts and looks for mentions. The score is calculated manually on Notion.
Sophie joins after testing the prototype on 5 of her clients. She brings the methodology, recommendations, and a first validation dataset.
Thomas finalizes the UI. Pulsari exits beta with its final name, scoring system, 4 LLM providers, and a free first audit for every visitor.
The team building the tool, you meet them here.
Co-founder, product
Former SEO lead at a French media group, Claire had been observing since 2023 the traffic shift from search to ChatGPT and Perplexity. Convinced that GEO is to SEO what SEO was to paper directories, she launched Pulsari to give French-speaking brands a tool adapted to their market.
Traffic that disappears into AIs doesn't come back. You have to measure it before you can recover it.
Co-founder, engineering
Data engineer from two French SaaS scale-ups, Mehdi built the mention detection infrastructure. His obsession: an algorithm that never generates a false positive from a 3-letter substring. He codes in TypeScript and dreams in JSON-LD.
A false score is worse than no score. Technical rigor is a duty to our users.
GEO consulting director
15 years of technical SEO on e-commerce and media sites, Sophie now advises on Pulsari's product recommendations. She translates raw results into concrete actions for marketing teams, with one conviction: method always beats hacks.
GEO is not new magic, it's SEO done correctly with updated criteria.
Product designer and content
UX designer from an editorial studio, Thomas designed Pulsari's interface with one fixed idea: a visibility report must be readable in 90 seconds by a non-technical marketing manager. He also writes half the blog articles.
If information forces you to read twice, the information is poorly served.
No black box. Our methodology is public, our limitations owned, our sources listed. If we don't know, we say so.
Existing GEO tools are American, think in English and reason in dollars. Pulsari was born French, speaks French and English, and understands the specificities of European markets (SMBs, regulated sectors, customer relationship management).
A tool that works for a single free report is worth more than a premium tool that generates fake reports. We will always prefer delivering 3 accurate recommendations over 30 approximate ones.
Try Pulsari for free or write to us to discuss.